LISTEN TO THE FULL EPISODE HERE:
https://open.spotify.com/episode/3nSORZuYBNxJfiDVFxvrDs?si=43528e06d9df43d6
The latest episode of our podcast featured a riveting conversation with Conor Kelly, a red seal plumber-turned-TikTok influencer and realtor based in Vancouver, Canada. His inspiring journey of transition from tradesman to influencer, all while closing an impressive 57 real estate deals in his first year, serves as a testament to the transformative power of social media and personal growth.
Conor’s career trajectory was not typical. He initially built a successful career in plumbing but soon felt the urge for a more significant impact and fulfillment. The world of real estate beckoned, fueled by valuable insights gleaned from Bigger Pockets and Gary Vee. Connor successfully transitioned from the plumbing industry to real estate, where he leveraged social media to share his knowledge about real estate investment.
Social media, particularly TikTok, was instrumental in Conor’s success. He utilized the platform as a springboard to engage with a wide audience, share insightful content, and ultimately close multiple real estate deals. He highlighted the importance of consistency, daily posting, and skill development for anyone aspiring to break into the social media space. Having a dedicated team, including an editor and assistant, can also significantly amplify your reach and influence.
Creating engaging personal content was another critical aspect of Conor’s strategy. The concept of presenting existing content in a refreshing light resonated strongly with his audience. He underscored the significance of building a personal brand, converting views into influence, and the power of calls to action.
A fascinating part of the discussion revolved around the concept of personal frequency, drawing from Wes Watson’s chart of emotional frequency. It illuminated why we sometimes instantly click with people and why we sometimes grapple with feelings of guilt and shame. Understanding and navigating this emotional landscape can profoundly impact our personal and professional lives.
The conversation ended with an emphasis on the power of content and its effective distribution. In an era where content is king, understanding how to curate, package, and disseminate content effectively can drastically widen your reach and propel your career forward.
In conclusion, Conor Kelly’s story illustrates the importance of leveraging social media, honing your skills, creating engaging content, and tapping into personal frequency for success in the real estate industry. It’s a reminder that no matter where we start, with the right strategies and mindset, we can achieve great heights.
